• Company Culture

The Importance of Strong Company Cultures

When people enjoy the company they work for and feel they are cared for and taken care of, they take more pride in their work, which increases their productivity levels. When this occurs, teams within the organization operate on the same page and are more in sync with one another and the company’s goals and objectives.

When your employees are engaged, they are more loyal and create a company culture which is second to none. This also leads to reduced turnover rates among employees, including top talent, and signals to workers at other companies that your company is a great place to work. The end result: you will attract highly talented people from all over the country.

Some of the benefits of a winning company culture include:

  • Increased revenue and profits
  • Healthier, happier employees
  • Better retention rates
  • Steady growth
  • Attracting top talent
  • Improved decision making

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How to be Transparent

Transparent leaders give employees a sense of belonging so they feel they have a stake in what happens at the company. Employees want to understand a company’s decision-making process and how it affects them and the future of the company. A lack of transparency keeps employees guessing. This can cause them to look out for themselves first, which can lead to high turnover rates and less production.

How to Deliver Helpful and Respectful Feedback

Be respectful and honest when providing feedback. Find a time and a place which works best for both of you to talk and do not seem hurried to get through the meeting even when you are busy; your employees catch on to that quickly. Show employees they are important by giving them your undivided attention.

Honest, objective feedback reinforces behaviors you are looking for in the role, shows employees how to take corrective action, and helps align priorities and expectations.

How to Establish and Embrace Core Values

Establishing core values can take time, but trueU can help. trueU offers a workshop to develop core values within a company. Some terms to start with, though, include:

  • Integrity
  • Respect
  • Authenticity
  • Innovation
  • Excellence
  • Enthusiasm
  • Humility

How to Listen to Employees’ Cares and Concerns

During meetings, are you really listening to your employees’ cares and concerns and making appropriate changes to meet their needs? If you are not, your employees will certainly notice and feel disengaged if none of their concerns are properly addressed. Make sure you are investing in employee engagement to make people feel like they have a stake in the company’s success.

Some tips to show team members you care about them and their concerns include:

  • Supporting a work-life balance
  • Being present
  • Thanking them for their contributions
  • Being focused and engaged
  • Making time for them

How to Foster Team-Building Exercises

Collaboration and team-building exercises are imperative when building a company culture. It is even more important in today’s business landscape with so many companies working virtually.

Develop problem-solving activities during a monthly or quarterly meeting to help employees work together to solve issues or develop strategies. These types of activities give everyone a chance to voice their opinions and can lead to increased productivity, motivation, and collaboration.